Marketing Ideas

MAKE THE MOST OF THE COLLEGE KIT OPPORTUNITY

Are you making the most of the College Kit opportunity? In 2016–17, there were over 2.3 million students studying at UK higher education institutions, including 1.76 million undergraduates. At each university there can be more than 60 sports teams and some universities have over 250 clubs and societies. Now think about how many more sixth form colleges, secondary schools and primary schools there are that need leavers hoodies. How many local sports clubs or societies near you would want personalised kit and clothing supplied? How to make the most of this opportunity The opportunity for creating the clothing that students wear around campus is vast. With every college, club and society demanding a greater array of customised clothing. Every textile printer should...

7 Ways to Show Samples

  Make up a sample ring using mini-t-shirts. It’s easy to do and can also be used by salespeople out of the store on client visits. Have you ever noticed a great looking display in a store and wanted to purchase one of the items in the display? Unless you’re one of the first visitors, you’ll most likely find that the items displayed are practically sold out or no longer available in your size. That’s the power of display. There is a whole field of study dedicated to the psychology of retail display and the big stores know how to create displays that trigger emotional buying impulses. We’ve all fallen victim to these tricks–saying “I’ve gotta have that,” when we...